Going

Digital


Client: Kuwait Top List

Date:28 June, 2016

Link: www.kuwait-toplist.com

Type:Redesign, Branding, Website

Kuwait Top List is a 20+ year publication that defines the major corporations of Kuwait. The directory needed help to re-brand its sales approach and the brothers were called in.

The Brothers 7 sought out the most effective strategy to rebrand a 20 year old publication in a ubiquitous digital world.

Short Description

The Challenge


In a world where everything has gone digital, Kuwait Top List needed to play catchup. A unique publication with a 20 year legacy, the book had an active clientele in advertising but needed to strengthen its digital presence.

Short Description

The Process


The website was updated, and the publication invested heavily in a digital marketing outreach to showcase its rich clientele and the variou s industries it covered..

Short Description

The Solution


Simple. The company adopted 3 digital marketing platforms to keep its customers and audience updated on a regular basis. With email marketing and GDN, Kuwait Top List made raves within a few months of its new strategy.